Blue Blaze Associates receives Hermes Awards

Prestigious awards recognize excellence in marketing and communications

NEWARK, Del. — Blue Blaze Associates, a women-owned, full-service marketing and design agency, was honored with two Hermes Creative Awards. The international competition for creative professionals presented Blue Blaze with two Gold Awards for projects with Pike Creek Dental and the S.O.S. Delaware Sea Level Rise Awareness Campaign.

Hermes Creative Awards honors the messengers and creators of the information revolution. Each year, competition judges evaluate the creative industry’s best publications, branding collateral, websites, videos, and advertising, marketing and communication programs.

To increase public awareness and motivate action, Blue Blaze provided pro bono design and marketing services for the Delaware Sea Level Rise Awareness Week grassroots campaign. Work included branding, key message architecture, press releases, media relations, a downloadable brochure, and an interactive website. The campaign garnered significant regional and national media attention.

Blue Blaze provided integrated marketing and branding services for Pike Creek Dental. The agency used its propriety four-step branding process to develop a new logo, create a tagline, and design all new marketing materials, including brochures, flyers, rack cards, promotional products. The new brand and tagline, a million reasons to smile, was well received by existing and new patients.

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