The new owner of Pike Creek Dental engaged Blue Blaze to rebrand the established dental practice and provide integrated marketing services. The client wanted a new look and digital marketing strategies that would differentiate their dental practice in a crowded market.
Our creative team took great care to ensure the new brand would attract new patients and also maintain their long-term, solid relationships with existing patients. Blue Blaze used our proprietary four-step branding process and worked closely with the client to understand their company values and goals for the project. The result was an award-winning visual identity system featuring a fresh, contemporary logo and a new tagline: A million reasons to smile.
Once the branding was complete, our creative team designed new marketing materials, including brochures, flyers, rack cards, business cards, signage, and promotional products. Blue Blaze was honored to receive a Hermes Creative Award for this project.
