The leadership of the Cecil County Public Library tapped Blue Blaze to create a cohesive fundraising strategy for a capital campaign. Plans for a beautiful new North East branch include state-of-the-art resources to meet the distinct educational needs of young people and families at different stages of their lives. We designed a campaign logo and various communication materials that would present the Library’s vision for the future in clear and compelling ways.
Libraries of today are so much more than shelves of books—they are hubs where all ages come to learn, innovate, socialize, and access new ways of thinking in this digital world. To inspire wide community support, Blue Blaze developed fundraising messages targeting a variety of audiences, including businesses, schools, local residents, thought leaders, and influencers. Our goal was to capture attention, stimulate imagination, build emotional connection, and inspire financial donations.
A cost-effective pocket folder was designed and produced. We also created a series of versatile inserts including floor plans, architectural renderings, and sponsorship opportunities. Additional coordinating materials were developed for tabling events including brochures, posters, and display panels.
Blue Blaze also designed a custom donor wall that will be installed in the second floor of the new library. Inspired by a local landmark, this artful donor recognition wall will feature a colorful mosaic of textured wood that evokes a lighthouse at sunset. The central white tower will include a functioning light and showcase the names of generous campaign donors.