Empower Materials, a manufacturer of clean-burning CO2 polymers, approached Blue Blaze to improve their online marketing strategy and update their aging website. Blue Blaze worked closely with the Empower Materials sales and marketing team to completely redesign the website based on user-centric design principles.
In a second phase of work, Blue Blaze took a deep dive into search engine optimization for the site, reorganizing and rewriting site content for greater visibility and keyword depth. Within three months, Empower Materials was pleased to see an increase in website traffic and greater search visibility for their products and applications.